Crowd testing: Is it a good idea?
You think you developed the perfect mobile app or game, and after months of work, you release it to the masses. After a while, you notice that while many users have downloaded your app, it has only been used by a small percentage of this number.
Then you start to get messages that the app isn’t compatible with “x” device, or “y” browser. Such a mistake can be very costly and almost fatal to developers, especially since that usually only 16% of users will give your product a second chance after running into some problems the first time.
Now you may be thinking that this is the start of a pitch on why crowd testing is important and how it can prevent this situation, along many other problems.
However, this is only the case when crowd testing is done correctly and responsibly because sometimes just crowd testing and app won’t inform you about your problems or suggest remedies.
In this blog we are going to discuss the differences between responsible and irresponsible crowd testing and how to the most out of your testing experience.
Weighing the Advantages and Disadvantages
The benefits of crowd testing are pretty straightforward.
First, you get people who aren’t affiliated with your company or project to give an unbiased opinion on how the software works and what they think needs to be adjusted to enhance the experience of your potential users.
Secondly, you can arrange for the tests to be done on different platforms, devices, browsers, etc.
Essentially, you can customize the crowd testing your app to simulate your ideal target group. This combined with reports done by the individual testers allows you to fix problem areas in your software without losing potential customers (which could happen if you release a beta version to the public), while also giving your developers feedback on things that could be adjusted to enhance the customer experience.
The downsides of crowd testing include giving people access to privileged or confidential information before the release date.
Also, if you are unfamiliar with the company that is in-charge of overseeing the crowd testing, you could end up with a lackluster report depending on how they motivate their crowd testers. This means you could end up with a report that could contain small bugs that really don’t affect the application, or they could fail to mention larger bugs because of little or no motivation.
Picking a good company to lead your crowd testing project is just as important as picking the variables you want tested; skipping details here could result in the loss of profit in the long run.